Bundle Offers That Sell
Bundles are a proven strategy for increasing your average order value. By combining products that go well together, you give customers a great deal—and you sell more products per order.
Think “Beach Kit” with a T-shirt, shorts, and a hat. Or a “Starter Kit” with everything a beginner needs. The customer saves money, and you boost your sales.
Here’s how it works
- Select the products —add the items you want to include in the bundle and specify the quantity of each
- Set a total price —give the bundle an attractive price that’s lower than the individual products
- The customer selects variants —if the bundle contains products with variants (e.g., size or color), the customer can choose them directly on the bundle page
Automatic inventory management
When a customer purchases a bundle, inventory is automatically deducted for all products in the bundle. You don’t need to track this manually.
You can also choose to have the bundle’s stock status reflect its contents. If one product in the bundle is out of stock, the bundle will also be shown as out of stock. This ensures that you never sell something you don’t have in stock.
Clear Order View
In the order, the bundle’s contents are displayed as separate lines, so you can always see exactly which products need to be packed and shipped. You can even set up automatic order labels for orders containing bundles, making them easy to identify.
Benefits of combined packages
- Higher average order value —the bundle price encourages customers to buy more
- Natural upselling —the bundle suggests relevant products without seeming pushy
- Inventory clearance — combine slow-moving products with popular ones in attractive bundles
- Simple administration —create the bundle once, and inventory management runs automatically
Ideas for Bundles
- Starter bundles for new customers
- Gift bundles for seasonal events and holidays
- Sample packs with selected products
- Complete solutions within a category