Acquirer agreement
An acquirer agreement is necessary if you want to receive payment cards online
To run a webshop, you (almost) have to have three things:
- A shop system (you're lucky enough to have come across Shoporama)
- An acquiring agreement
- A payment gateway
And all three of these things talk to each other. In short, the webshop keeps track of your products and how many you have in stock. It also keeps track of your customers and orders. But when a user creates an order, payment must be received. This payment is usually made via a payment gateway. The payment gateway ensures that the transaction is secure. When the merchant sends a message to the payment gateway, it will include some information. For example, it will send what currency to pay in and what amount. It will also send information about who should receive the money. Here it will include the number of your acquiring agreement. Then the acquirer knows that when the money is withdrawn, it goes into your account. This means that an account number is associated with an acquirer agreement.
Before you can receive online payments, you need an acquirer agreement. This is mainly a formality that secures the consumer so that fraudsters cannot receive online payments. The acquirer checks that you are who you claim to be, that you own a bank account and the company or organization associated with the acquirer agreement. It's all part of preventing fraud and making sure the money ends up in the right places.
Where can you get an acquiring agreement?
There are several places you can get an acquiring agreement today. If you want an agreement to accept Dankort, you need to get the acquiring agreement from NETS. The major international credit cards such as VISA, Mastercard etc. are available in several places. For example, Clearhaus and Bambora.
We know online marketing in Shoporama
We've been working with online marketing ourselves for decades. As the only shop system in the country, we have spoken multiple times at conferences such as Marketingcamp, SEOday, Shopcamp, Digital Marketing, E-commerce Manager, Ecommerce Day, Web Analytics Wednesday and many more.