Countries and currencies
Guide to setting up countries, VAT rates, VAT zones, shipping options and currency in your Shoporama online store.
The country settings in Shoporama determine which countries you sell to and which VAT and shipping rules apply to each country. This is also where you configure the VAT zones for B2B and B2C sales.
Overview of Your Countries
You can find your countries under Shipping → Countries. The overview shows all the countries you’ve created, with:
- Name: The country’s name as it appears in your store
- B2B VAT: The VAT rate for business customers
- B2C VAT: The VAT rate for individual customers
- Default: Whether the country is set as the default country
- Free Shipping Over: The minimum order amount for free shipping
- Shipping Options: Which shipping methods are available for this country
You can change the order of the countries by adjusting the weight and clicking " Save Weight." The order determines how the countries are displayed at checkout.

Create a new country
- Go to Shipping → Countries
- Click Create New Country
- Enter a name (e.g., “Germany” or “Sweden”)
- Select the correct country code (e.g., DE for Germany, SE for Sweden)
- If desired, specify a threshold for free shipping
- Click Save
The form has no VAT fields, so a new country is created with 0% in both B2B VAT (%) and B2C VAT (%). After clicking Save, you’ll be taken to the country’s edit page. Set the correct rates there, then click Save again.
Edit a country
Click the edit icon next to a country to open the edit page. Here, you can configure all settings for that country.
VAT Rates (B2B and B2C)
For each country, you can set separate VAT rates for B2B (business) and B2C (consumer). This gives you full control over VAT calculations on a country-by-country basis:
- B2B VAT: The VAT rate for business customers. Set to 0% for countries where you do not charge VAT on B2B sales (e.g., other EU countries when the company has a valid VAT number)
- B2C VAT: The VAT rate for private customers. In Denmark, it is typically 25%
The VAT rate of the country to which the item is shipped determines how much VAT is charged on the order. If you enter your prices excluding VAT, the rate is added to the price. If you enter them including VAT, the price is by default the same in all countries, and the VAT is calculated based on the country’s rate. If you’ve set the VAT rate for Norway to 0%, a Norwegian customer will pay the same price as a Danish customer, just with 0 DKK in VAT.
If you want the Norwegian customer to pay the price excluding Danish VAT instead, enable “Adjust prices to the destination country’s VAT” under Webshop → General. Your prices will then be calculated as including the B2C VAT you’ve set for your default country. For deliveries to a country with a different rate, that VAT is deducted, and the destination country’s VAT is added. With 25% VAT in Denmark and 0% in Norway, an item priced at 125 kr. will cost 100 kr. when shipped to Norway. This setting only works when “Prices on products in the admin panel include VAT” is also enabled. Read more in the article about prices including VAT.
With this setting enabled, the price for a business with a VAT number will only reflect the country’s B2B VAT rate if you have also enabled “Validate VAT Numbers Against VIES (EU) ” under Webshop → General, and VIES has confirmed the number. This is only possible for VAT numbers from EU countries. Otherwise, the company pays the same price as a private customer in that country. However, without VIES validation, the VAT on the order will still be set to the B2B VAT rate. If Germany is set to 19% B2C VAT and 0% B2B VAT, a German company will pay 119 DKK for an item priced at 125 DKK, but with 0 DKK in VAT. Read more about VIES validation.
VAT Zones
In addition to VAT rates, you can select a VAT zone for each country for both B2B and B2C, respectively. The VAT zone does not change the VAT on the order. It is used for accounting purposes when orders are transferred to e-conomic or Dinero:
- Home Country: Sales in your own country
- EU: Sales to other EU countries
- Rest of the World: Sales to countries outside the EU
Free Shipping
You can set a spending threshold for free shipping per country. When a customer’s order exceeds this amount, they automatically receive free shipping. Leave the field blank if you do not offer free shipping for that country.
If you’ve enabled “Adjust prices to the delivery country’s VAT,” the threshold is compared to the adjusted amount in the cart, but the threshold itself isn’t adjusted. A customer in a country with a lower VAT rate will therefore need to add a few more items to the cart before the threshold is reached.
Shipping Options by Country
For each country, you can choose which shipping methods should be available. Select “All” to offer all the shipping methods you’ve created, or select specific shipping methods for each country. This allows you to offer, for example, GLS in Denmark and DHL in Germany.
You can select which shipping method is preselected at checkout by checking the “Default Shipping” box under Delivery → Shipping Methods for that specific shipping method. If that method isn’t available in a particular country, one of the methods permitted in that country will be preselected instead.
Default Country
Select a country as the “Default Country ” to make it the default selection at checkout. When a customer visits your store, prices and shipping costs are displayed based on the default country until the delivery country is known. This happens when the customer selects a country—typically at checkout—or logs in with an account that has an address in another country.
If you have enabled “Adjust prices to the delivery country’s VAT,” the default country’s B2C VAT is also the VAT rate your prices are calculated to include. Therefore, if you change the default country to a country with a different B2C VAT rate, this will change the prices in all countries.
Currency
You set the currency for your online store in the Currency field under Online Store → General. The store has one currency that applies to all countries. Read more in the article Set the currency in your store.
Typical Setup
A Danish online store that sells to Denmark and Sweden will typically have:
- Denmark: B2C VAT 25%, B2B VAT 25%, VAT zone: Home country, default country
- Sweden: B2C VAT 25%, B2B VAT 0%, VAT zone B2C: EU, VAT zone B2B: EU
Tip
If you’re unsure about VAT rates and VAT zones for specific countries, we recommend contacting your accountant. VAT rules vary by country and depend on your company’s revenue and registration status.
Need help? Contact us at support@shoporama.dk.
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