Emergency situation

In case of emergencies or breakdowns, you can send an SMS to our emergency hotline

On-call phone (SMS only)

+45 29 70 15 95

Send an SMS with the following information:

  • Your name and webshop
  • Description of the problem
  • Your callback phone number

Notes: This service is only for critical situations where your webshop is down or has serious problems. For regular support, please use our normal support channels.

Producer responsibility

Producer responsibility is the legal requirement for manufacturers and importers to take responsibility for the end-of-life of their products, from collection to recycling and disposal. The principle is also known as 'polluter pays'.

Producer Responsibility ( EPR) is a legal requirement that whoever puts a product on the market is also responsible for the product's end-of-life, i.e. collection, sorting, recycling and disposal. It is based on the polluter pays principle.

Three Danish areas

  1. Packaging. Entered into force on October 1, 2025. Reporting is done through DPA-System. See guide to packaging producer responsibility.
  2. Electronics. Regulated by the WEEE directive. Read more in WEEE for webshops.
  3. Batteries. Gradually rolling out towards 2027 following EU Battery Regulation 2023/1542.

Who is a producer?

By law, you are a producer if you manufacture in the EU, import from non-EU countries, or run a webshop that imports goods from third countries. You are then required to register and report quantities per material (kg or pieces) and pay fees to the collective scheme.

How Shoporama covers it

Shoporama has environmental data fields per product where you enter material, weight and quantity. Data can be exported via REST API or CSV and reported to DPA-System or other collective scheme.

Tip: Fill in the environmental data fields as you create new products so you don't have to collect data manually for quarterly reporting.

We know online marketing in Shoporama

We've been working with online marketing ourselves for decades. As the only shop system in the country, we have spoken multiple times at conferences such as Marketingcamp, SEOday, Shopcamp, Digital Marketing, E-commerce Manager, Ecommerce Day, Web Analytics Wednesday and many more.

See the full dictionary