Reverse related products

What are inversely related products?

Shoporama distinguishes between related products and inversely related products:

• Related products: The products you have chosen to show on this product's page. Set up under "Related products" on the product edit page.
• Reverse related products: Other products you want your product to appear on as related. In other words, you can choose to have your product appear as related on other products' pages.

For example.

You sell a cover (Product A) that fits a phone (Product B). With reverse related products, you can set Product A to appear as related on Product B's page - without having to edit Product B.

How to set it up

1. Open the product you want to show as related (e.g. the cover).
2. Go to the Reverse related tab.
3. Search for and add the products you want your product to appear on (e.g. phone).
4. Save the product.

Now the cover will automatically appear as a related product on your phone's product page.

When is it useful?

• Accessories that fit many products - set it up once from the accessory instead of editing each main product.
• New products you want to quickly display on existing product pages.
• Promotional products you want to temporarily highlight on other products.

Tip: Find the right products with the Bought together statistics

Not sure which products should be related? Under Statistics → Purchased together, you can see which product pairs your customers actually buy in the same order. From there, you can add them as related with one click - a quick way to set up both regular and reverse relationships based on real customer behavior.