Reverse related products
Understand the difference between related and unrelated products and how to set them up.
What are reverse-related products?
In Shoporama, a distinction is made between related products and reverse-related products:
- Related products: The products you’ve chosen to display on this product’s page. Set up under “Related products” on the product edit page.
- Reverse-related products: Other products on which you want your product to appear as a related item. In other words, you can choose to have your product displayed as a related item on other products’ pages.
Example
You sell a case (Product A) that fits a phone (Product B). With reverse-related products, you can specify from Product A that it should appear as a related product on Product B’s page—without having to edit Product B.
Here’s how to set it up
- Open the product you want to display as a related product (e.g., the case).
- Go to the Related Products section, where you’ll find “Reverse-related” at the bottom.
- Search for and add the products on which your product should appear (e.g., the phone).
- Save the product.
Now the case will automatically be displayed as a related product on the phone’s product page.

When is this useful?
- Accessories that work with many products—set them up once from the accessories section instead of editing each main product.
- New products you want to quickly display on existing product pages.
- Promotional products you want to temporarily highlight on other products.
Tip: Find the right products using the “Bought Together” statistics
Not sure which products to link? Under Statistics → Bought Together, you can see which product pairs your customers actually buy in the same order. From there, you can add them as related products with a single click—a quick way to set up both regular and reverse relationships based on actual customer behavior.
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