Everything about your customers in one place
A good customer database is the foundation of a successful online store. Shoporama gives you a complete overview of all your customers, including detailed profiles, order history, and the ability to segment them—so you can provide better service and increase your sales.
Detailed Customer Profiles
Each customer has a complete profile with name, email, phone number, company name, business registration number, and EAN number. You can save both billing and shipping addresses so your B2B customers can quickly complete their purchases. The customer’s complete order history and total transaction value are always visible, allowing you to easily identify your most valuable customers.
Customer Groups and Segmentation
Divide your customers into groups and segments based on their behavior, purchase history, or other criteria. This allows you to offer differentiated pricing to B2B customers, create VIP groups with special benefits, or send targeted campaigns to specific customer segments.
Advanced Search and Filtering
Quickly find the customer you’re looking for by searching by name, email, phone number, company name, and more. Sort and filter your customers by various criteria to get exactly the overview you need.
Import and export
Import customers from CSV files if you’re switching from another system. You can import your previous orders as historical orders so that the customer’s order history and transaction value also cover the period before Shoporama. You can also export your entire customer database for use in other contexts—for example, to send a physical catalog, a Christmas card, or for use in external marketing platforms.
Custom Customer Fields
Do you need to store additional information about your customers? With custom customer fields, you can add the fields that make sense for your specific business—such as customer numbers from your ERP system, special agreements, or industry affiliations.
Loyalty Points and Subscriptions
Reward your regular customers with loyalty points they can use for discounts. Your customers can also sign up for subscriptions and save payment information for future purchases, making reordering quick and seamless.
Communicate directly with your customers
Send emails directly to customers who have purchased specific products, or export customer lists for use in your email marketing campaigns. This enables targeted communication that reaches the right customers with the right message.
Read more: Customer Groups and Segmentation, B2B Sales in Shoporama, Export Customers, and Send Emails to Buyers.